Southbridge Town, MA Demographics

A map of Southbridge Town's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	9,428	10,059	52.6%	56.7%
Hispanic	7,047	6,409	39.3%	36.1%
Black	525	338	2.9%	1.9%
Multiracial	459	502	2.6%	2.8%
Asian	418	314	2.3%	1.8%
Native American/Other	51	118	0.3%	0.7%

Southbridge Town, Massachusetts has an estimated population of 17,928, a slight increase from the 17,740 recorded in the 2020 Census. The population is 52.6% White, 39.3% Hispanic, 2.9% Black, 2.6% Multiracial, 2.3% Asian, and 0.3% Native American/Other. This demographic dot map shows the population of Southbridge Town, with one dot drawn for each person counted by the Census, color-coded by race.

Southbridge Town has become more racially diverse since the 2020 Census. It is more diverse than Massachusetts overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Southbridge Town, that probability was 54.6% in 2020 and 56.7% in the most recent ACS estimates.

Southbridge Town is ranked the 73rd most populous place in Massachusetts, out of 248 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Southbridge Town was ranked the 74th most populous place in the 2020 Census.

Southbridge Town's White Population

9,428 residents of Southbridge Town, or 52.6% of the population, identify as White. The share of White residents in Southbridge Town is considerably lower than in Massachusetts overall, where 66.6% of the population is White. Southbridge Town ranks 229th statewide in terms of White residents as a share of the population, out of 248 places.

Since the 2020 Census, Southbridge Town's White population has declined by an estimated 6.3%. White residents' share of Southbridge Town's population has decreased from 56.7% to 52.6%.

Southbridge Town is less White than neighboring Sturbridge (96.6% White), Fiskdale (83.7% White), Quinebaug (95.5% White), Lake Bungee (98.7% White), and Witches Woods (92.4% White).

Southbridge Town's Black Population

525 residents of Southbridge Town, or 2.9% of the population, identify as Black. The share of Black residents in Southbridge Town is slightly lower than in Massachusetts overall, where 6.4% of the population is Black. Southbridge Town ranks 117th statewide in terms of Black residents as a share of the population, out of 248 places.

Since the 2020 Census, Southbridge Town's Black population has grown by an estimated 55.3%. Black residents' share of Southbridge Town's population has increased from 1.9% to 2.9%.

Southbridge Town is more Black than neighboring Sturbridge (0% Black), Quinebaug (0% Black), and Lake Bungee (0% Black). Southbridge Town is less Black than neighboring Fiskdale (4.5% Black), and Witches Woods (3.1% Black).

Southbridge Town's Asian Population

418 residents of Southbridge Town, or 2.3% of the population, identify as Asian. The share of Asian residents in Southbridge Town is slightly lower than in Massachusetts overall, where 7.3% of the population is Asian. Southbridge Town ranks 117th statewide in terms of Asian residents as a share of the population, out of 248 places.

Since the 2020 Census, Southbridge Town's Asian population has grown by an estimated 33.1%. Asian residents' share of Southbridge Town's population has remained roughly unchanged at 2.3%.

Southbridge Town is more Asian than neighboring Sturbridge (0% Asian), Fiskdale (2% Asian), Quinebaug (0% Asian), Lake Bungee (0% Asian), and Witches Woods (0% Asian).

Southbridge Town's Hispanic Population

7,047 residents of Southbridge Town, or 39.3% of the population, identify as Hispanic. The share of Hispanic residents in Southbridge Town is significantly higher than in Massachusetts overall, where 13.3% of the population is Hispanic. Southbridge Town ranks 7th statewide in terms of Hispanic residents as a share of the population, out of 248 places.

Since the 2020 Census, Southbridge Town's Hispanic population has grown by an estimated 10.0%. Hispanic residents' share of Southbridge Town's population has increased from 36.1% to 39.3%.

Southbridge Town is more Hispanic than neighboring Sturbridge (2% Hispanic), Fiskdale (8.3% Hispanic), Quinebaug (0% Hispanic), Lake Bungee (0% Hispanic), and Witches Woods (0% Hispanic).

Southbridge Town's Native American/Other Population

51 residents of Southbridge Town, or 0.3% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Southbridge Town is comparable to the share in Massachusetts overall, where 1.3% of the population is Native American/Other. Southbridge Town ranks 170th statewide in terms of Native American/Other residents as a share of the population, out of 248 places.

Since the 2020 Census, Southbridge Town's Native American/Other population has declined by an estimated 56.8%. Native American/Other residents' share of Southbridge Town's population has remained roughly unchanged at 0.3%.

Southbridge Town is more Native American/Other than neighboring Fiskdale (0% Native American/Other), Quinebaug (0% Native American/Other), Lake Bungee (0% Native American/Other), and Witches Woods (0% Native American/Other). Southbridge Town is less Native American/Other than neighboring Sturbridge (0.5% Native American/Other).

Southbridge Town's Multiracial Population

459 residents of Southbridge Town, or 2.6% of the population, identify as Multiracial. The share of Multiracial residents in Southbridge Town is slightly lower than in Massachusetts overall, where 5.1% of the population is Multiracial. Southbridge Town ranks 214th statewide in terms of Multiracial residents as a share of the population, out of 248 places.

Since the 2020 Census, Southbridge Town's Multiracial population has declined by an estimated 8.6%. Multiracial residents' share of Southbridge Town's population has remained roughly unchanged at 2.6%.

Southbridge Town is more Multiracial than neighboring Sturbridge (1% Multiracial), Fiskdale (1.4% Multiracial), and Lake Bungee (1.3% Multiracial). Southbridge Town is less Multiracial than neighboring Quinebaug (4.5% Multiracial), and Witches Woods (4.5% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.