Whitewater, WI Demographics

A map of Whitewater's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	12,654	11,334	80.1%	76.1%
Hispanic	1,623	2,086	10.3%	14.0%
Black	491	626	3.1%	4.2%
Asian	487	382	3.1%	2.6%
Multiracial	433	389	2.7%	2.6%
Native American/Other	119	72	0.8%	0.5%

Whitewater, Wisconsin has an estimated population of 15,807, an increase from the 14,889 recorded in the 2020 Census. The population is 80.1% White, 10.3% Hispanic, 3.1% Black, 3.1% Asian, 2.7% Multiracial, and 0.8% Native American/Other. This demographic dot map shows the population of Whitewater, with one dot drawn for each person counted by the Census, color-coded by race.

Whitewater has become considerably less racially diverse since the 2020 Census. It is less diverse than Wisconsin overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Whitewater, that probability was 39.8% in 2020 and 34.6% in the most recent ACS estimates.

Whitewater is ranked the 57th most populous place in Wisconsin, out of 808 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Whitewater was ranked the 59th most populous place in the 2020 Census.

Whitewater's White Population

12,654 residents of Whitewater, or 80.1% of the population, identify as White. The share of White residents in Whitewater is comparable to the share in Wisconsin overall, where 78.6% of the population is White. Whitewater ranks 734th statewide in terms of White residents as a share of the population, out of 808 places.

Since the 2020 Census, Whitewater's White population has grown by an estimated 11.6%. White residents' share of Whitewater's population has increased from 76.1% to 80.1%.

Whitewater is less White than neighboring Hebron (95.6% White), Lake Lorraine (87% White), Turtle Lake (82% White), Fort Atkinson (82.9% White), and Palmyra (82.1% White).

Whitewater's Black Population

491 residents of Whitewater, or 3.1% of the population, identify as Black. The share of Black residents in Whitewater is slightly lower than in Wisconsin overall, where 5.9% of the population is Black. Whitewater ranks 34th statewide in terms of Black residents as a share of the population, out of 808 places.

Since the 2020 Census, Whitewater's Black population has declined by an estimated 21.6%. Black residents' share of Whitewater's population has decreased from 4.2% to 3.1%.

Whitewater is more Black than neighboring Hebron (0% Black), Lake Lorraine (0% Black), Turtle Lake (0% Black), Fort Atkinson (0.4% Black), and Palmyra (0% Black).

Whitewater's Asian Population

487 residents of Whitewater, or 3.1% of the population, identify as Asian. The share of Asian residents in Whitewater is comparable to the share in Wisconsin overall, where 2.9% of the population is Asian. Whitewater ranks 72nd statewide in terms of Asian residents as a share of the population, out of 808 places.

Since the 2020 Census, Whitewater's Asian population has grown by an estimated 27.5%. Asian residents' share of Whitewater's population has increased from 2.6% to 3.1%.

Whitewater is more Asian than neighboring Hebron (0% Asian), Lake Lorraine (0% Asian), Turtle Lake (0% Asian), Fort Atkinson (0.5% Asian), and Palmyra (0.1% Asian).

Whitewater's Hispanic Population

1,623 residents of Whitewater, or 10.3% of the population, identify as Hispanic. The share of Hispanic residents in Whitewater is slightly higher than in Wisconsin overall, where 8% of the population is Hispanic. Whitewater ranks 42nd statewide in terms of Hispanic residents as a share of the population, out of 808 places.

Since the 2020 Census, Whitewater's Hispanic population has declined by an estimated 22.2%. Hispanic residents' share of Whitewater's population has decreased from 14.0% to 10.3%.

Whitewater is more Hispanic than neighboring Hebron (4.4% Hispanic), and Lake Lorraine (8.8% Hispanic). Whitewater is less Hispanic than neighboring Turtle Lake (15.3% Hispanic), Fort Atkinson (13.8% Hispanic), and Palmyra (16.2% Hispanic).

Whitewater's Native American/Other Population

119 residents of Whitewater, or 0.8% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Whitewater is comparable to the share in Wisconsin overall, where 0.9% of the population is Native American/Other. Whitewater ranks 484th statewide in terms of Native American/Other residents as a share of the population, out of 808 places.

Since the 2020 Census, Whitewater's Native American/Other population has grown by an estimated 65.3%. Native American/Other residents' share of Whitewater's population has remained roughly unchanged at 0.8%.

Whitewater is more Native American/Other than neighboring Hebron (0% Native American/Other), Lake Lorraine (0% Native American/Other), Turtle Lake (0% Native American/Other), Fort Atkinson (0.1% Native American/Other), and Palmyra (0% Native American/Other).

Whitewater's Multiracial Population

433 residents of Whitewater, or 2.7% of the population, identify as Multiracial. The share of Multiracial residents in Whitewater is comparable to the share in Wisconsin overall, where 3.7% of the population is Multiracial. Whitewater ranks 539th statewide in terms of Multiracial residents as a share of the population, out of 808 places.

Since the 2020 Census, Whitewater's Multiracial population has grown by an estimated 11.3%. Multiracial residents' share of Whitewater's population has remained roughly unchanged at 2.7%.

Whitewater is more Multiracial than neighboring Hebron (0% Multiracial), Fort Atkinson (2.3% Multiracial), and Palmyra (1.6% Multiracial). Whitewater is less Multiracial than neighboring Lake Lorraine (4.2% Multiracial), and Turtle Lake (2.8% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.