Pepin, WI Demographics

A map of Pepin's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	669	676	90.9%	92.5%
Multiracial	37	31	5.0%	4.2%
Hispanic	12	17	1.6%	2.3%
Black	10	5	1.4%	0.7%
Asian	5	0	0.7%	0.0%
Native American/Other	3	2	0.4%	0.3%

Pepin, Wisconsin has an estimated population of 736, a less than 1% change from the 731 recorded in the 2020 Census. The population is 90.9% White, 5.0% Multiracial, 1.6% Hispanic, 1.4% Black, 0.7% Asian, and 0.4% Native American/Other. This demographic dot map shows the population of Pepin, with one dot drawn for each person counted by the Census, color-coded by race.

Pepin has become more racially diverse since the 2020 Census. It is considerably less diverse than Wisconsin overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Pepin, that probability was 14.2% in 2020 and 17.1% in the most recent ACS estimates.

Pepin is ranked the 457th most populous place in Wisconsin, out of 808 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Pepin was ranked the 452nd most populous place in the 2020 Census.

Pepin's White Population

669 residents of Pepin, or 90.9% of the population, identify as White. The share of White residents in Pepin is considerably higher than in Wisconsin overall, where 78.6% of the population is White. Pepin ranks 293rd statewide in terms of White residents as a share of the population, out of 808 places.

Since the 2020 Census, Pepin's White population has declined by an estimated 1.0%. White residents' share of Pepin's population has decreased from 92.5% to 90.9%.

Pepin is more White than neighboring Plum City (86.9% White). Pepin is less White than neighboring Stockholm (93.2% White), Wabasha (96.1% White), Lake City (92.6% White), and Nelson (94.2% White).

Pepin's Black Population

10 residents of Pepin, or 1.4% of the population, identify as Black. The share of Black residents in Pepin is slightly lower than in Wisconsin overall, where 5.9% of the population is Black. Pepin ranks 294th statewide in terms of Black residents as a share of the population, out of 808 places.

Since the 2020 Census, Pepin's Black population has grown by an estimated 100.0%. Black residents' share of Pepin's population has increased from 0.7% to 1.4%.

Pepin is more Black than neighboring Stockholm (0% Black), Wabasha (0% Black), Lake City (0.7% Black), Nelson (0% Black), and Plum City (0% Black).

Pepin's Asian Population

5 residents of Pepin, or 0.7% of the population, identify as Asian. The share of Asian residents in Pepin is slightly lower than in Wisconsin overall, where 2.9% of the population is Asian. Pepin ranks 594th statewide in terms of Asian residents as a share of the population, out of 808 places.

Since the 2020 Census, Pepin's Asian population has grown from 0 to an estimated 5. Asian residents' share of Pepin's population has increased from 0.0% to 0.7%.

Pepin is more Asian than neighboring Stockholm (0% Asian), Wabasha (0.2% Asian), Nelson (0% Asian), and Plum City (0.4% Asian). Pepin is less Asian than neighboring Lake City (1.3% Asian).

Pepin's Hispanic Population

12 residents of Pepin, or 1.6% of the population, identify as Hispanic. The share of Hispanic residents in Pepin is lower than in Wisconsin overall, where 8% of the population is Hispanic. Pepin ranks 515th statewide in terms of Hispanic residents as a share of the population, out of 808 places.

Since the 2020 Census, Pepin's Hispanic population has declined by an estimated 29.4%. Hispanic residents' share of Pepin's population has decreased from 2.3% to 1.6%.

Pepin is more Hispanic than neighboring Wabasha (1% Hispanic). Pepin is less Hispanic than neighboring Stockholm (2.7% Hispanic), Lake City (3% Hispanic), Nelson (2.6% Hispanic), and Plum City (10.5% Hispanic).

Pepin's Native American/Other Population

3 residents of Pepin, or 0.4% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Pepin is comparable to the share in Wisconsin overall, where 0.9% of the population is Native American/Other. Pepin ranks 630th statewide in terms of Native American/Other residents as a share of the population, out of 808 places.

Since the 2020 Census, Pepin's Native American/Other population has grown by an estimated 50.0%. Native American/Other residents' share of Pepin's population has remained roughly unchanged at 0.4%.

Pepin is more Native American/Other than neighboring Plum City (0% Native American/Other). Pepin is less Native American/Other than neighboring Stockholm (4.1% Native American/Other), Wabasha (1.7% Native American/Other), and Nelson (2.1% Native American/Other).

Pepin's Multiracial Population

37 residents of Pepin, or 5.0% of the population, identify as Multiracial. The share of Multiracial residents in Pepin is comparable to the share in Wisconsin overall, where 3.7% of the population is Multiracial. Pepin ranks 144th statewide in terms of Multiracial residents as a share of the population, out of 808 places.

Since the 2020 Census, Pepin's Multiracial population has grown by an estimated 19.4%. Multiracial residents' share of Pepin's population has increased from 4.2% to 5.0%.

Pepin is more Multiracial than neighboring Stockholm (0% Multiracial), Wabasha (1% Multiracial), Lake City (2.1% Multiracial), Nelson (1% Multiracial), and Plum City (2.2% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.