Pacifica, CA Demographics

A map of Pacifica's Population by Race

Pacifica, California has an estimated population of 37,261, a decrease from the 38,640 recorded in the 2020 Census. The population is 47.0% White, 21.7% Asian, 19.6% Hispanic, 8.1% Multiracial, 2.4% Native American/Other, and 1.2% Black. This demographic dot map shows the population of Pacifica, with one dot drawn for each person counted by the Census, color-coded by race.

Pacifica has become slightly more racially diverse since the 2020 Census. It is less diverse than California overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Pacifica, that probability was 67.7% in 2020 and 68.6% in the most recent ACS estimates.

Pacifica is ranked the 229th most populous place in California, out of 1,618 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Pacifica was ranked the 221st most populous place in the 2020 Census.

Pacifica's White Population

17,528 residents of Pacifica, or 47.0% of the population, identify as White. The share of White residents in Pacifica is considerably higher than in California overall, where 33.8% of the population is White. Pacifica ranks 958th statewide in terms of White residents as a share of the population, out of 1,618 places.

Since the 2020 Census, Pacifica's White population has declined by an estimated 6.5%. White residents' share of Pacifica's population has decreased from 48.5% to 47.0%.

Pacifica is more White than neighboring San Bruno (28.6% White), Colma (17.4% White), Daly City (11.9% White), and Millbrae (29.4% White). Pacifica is less White than neighboring Montara (67.2% White).

Pacifica's Black Population

436 residents of Pacifica, or 1.2% of the population, identify as Black. The share of Black residents in Pacifica is slightly lower than in California overall, where 5.2% of the population is Black. Pacifica ranks 484th statewide in terms of Black residents as a share of the population, out of 1,618 places.

Since the 2020 Census, Pacifica's Black population has declined by an estimated 36.3%. Black residents' share of Pacifica's population has decreased from 1.8% to 1.2%.

Pacifica is more Black than neighboring Montara (0% Black), Colma (0.4% Black), and Millbrae (0.8% Black). Pacifica is less Black than neighboring San Bruno (2.1% Black), and Daly City (2.5% Black).

Pacifica's Asian Population

8,102 residents of Pacifica, or 21.7% of the population, identify as Asian. The share of Asian residents in Pacifica is higher than in California overall, where 15.3% of the population is Asian. Pacifica ranks 118th statewide in terms of Asian residents as a share of the population, out of 1,618 places.

Since the 2020 Census, Pacifica's Asian population has declined by an estimated 1.0%. Asian residents' share of Pacifica's population has increased from 21.2% to 21.7%.

Pacifica is more Asian than neighboring Montara (1.8% Asian). Pacifica is less Asian than neighboring San Bruno (31.4% Asian), Colma (25.2% Asian), Daly City (59.2% Asian), and Millbrae (48.1% Asian).

Pacifica's Hispanic Population

7,286 residents of Pacifica, or 19.6% of the population, identify as Hispanic. The share of Hispanic residents in Pacifica is significantly lower than in California overall, where 40.2% of the population is Hispanic. Pacifica ranks 896th statewide in terms of Hispanic residents as a share of the population, out of 1,618 places.

Since the 2020 Census, Pacifica's Hispanic population has declined by an estimated 1.0%. Hispanic residents' share of Pacifica's population has increased from 19.1% to 19.6%.

Pacifica is more Hispanic than neighboring Millbrae (13.9% Hispanic). Pacifica is less Hispanic than neighboring San Bruno (29.2% Hispanic), Montara (24.8% Hispanic), Colma (53.6% Hispanic), and Daly City (20.5% Hispanic).

Pacifica's Native American/Other Population

896 residents of Pacifica, or 2.4% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Pacifica is comparable to the share in California overall, where 1.2% of the population is Native American/Other. Pacifica ranks 455th statewide in terms of Native American/Other residents as a share of the population, out of 1,618 places.

Since the 2020 Census, Pacifica's Native American/Other population has grown by an estimated 24.3%. Native American/Other residents' share of Pacifica's population has increased from 1.9% to 2.4%.

Pacifica is more Native American/Other than neighboring Montara (0% Native American/Other), Colma (0% Native American/Other), and Daly City (2.2% Native American/Other). Pacifica is less Native American/Other than neighboring San Bruno (3.7% Native American/Other), and Millbrae (3% Native American/Other).

Pacifica's Multiracial Population

3,013 residents of Pacifica, or 8.1% of the population, identify as Multiracial. The share of Multiracial residents in Pacifica is slightly higher than in California overall, where 4.4% of the population is Multiracial. Pacifica ranks 169th statewide in terms of Multiracial residents as a share of the population, out of 1,618 places.

Since the 2020 Census, Pacifica's Multiracial population has grown by an estimated 2.3%. Multiracial residents' share of Pacifica's population has increased from 7.6% to 8.1%.

Pacifica is more Multiracial than neighboring San Bruno (5% Multiracial), Montara (6.2% Multiracial), Colma (3.4% Multiracial), Daly City (3.6% Multiracial), and Millbrae (4.6% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.