Massanutten, VA Demographics

A map of Massanutten's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	1,778	1,885	78.6%	87.1%
Hispanic	381	105	16.9%	4.9%
Black	65	45	2.9%	2.1%
Asian	21	20	0.9%	0.9%
Multiracial	12	84	0.5%	3.9%
Native American/Other	4	25	0.2%	1.2%

Massanutten, Virginia has an estimated population of 2,261, an increase from the 2,164 recorded in the 2020 Census. The population is 78.6% White, 16.9% Hispanic, 2.9% Black, 0.9% Asian, 0.5% Multiracial, and 0.2% Native American/Other. This demographic dot map shows the population of Massanutten, with one dot drawn for each person counted by the Census, color-coded by race.

Massanutten has become considerably more racially diverse since the 2020 Census. It is considerably less diverse than Virginia overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Massanutten, that probability was 23.7% in 2020 and 35.2% in the most recent ACS estimates.

Massanutten is ranked the 272nd most populous place in Virginia, out of 688 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Massanutten was ranked the 268th most populous place in the 2020 Census.

Massanutten's White Population

1,778 residents of Massanutten, or 78.6% of the population, identify as White. The share of White residents in Massanutten is significantly higher than in Virginia overall, where 58.4% of the population is White. Massanutten ranks 186th statewide in terms of White residents as a share of the population, out of 688 places.

Since the 2020 Census, Massanutten's White population has declined by an estimated 5.7%. White residents' share of Massanutten's population has decreased from 87.1% to 78.6%.

Massanutten is more White than neighboring McGaheysville (50.6% White). Massanutten is less White than neighboring Keezletown (87.7% White), Massanetta Springs (81.6% White), Elkton (89.2% White), and Shenandoah (83.1% White).

Massanutten's Black Population

65 residents of Massanutten, or 2.9% of the population, identify as Black. The share of Black residents in Massanutten is significantly lower than in Virginia overall, where 18.3% of the population is Black. Massanutten ranks 516th statewide in terms of Black residents as a share of the population, out of 688 places.

Since the 2020 Census, Massanutten's Black population has grown by an estimated 44.4%. Black residents' share of Massanutten's population has increased from 2.1% to 2.9%.

Massanutten is more Black than neighboring McGaheysville (1.2% Black), Keezletown (0% Black), Elkton (0.1% Black), and Shenandoah (1.6% Black). Massanutten is less Black than neighboring Massanetta Springs (4.2% Black).

Massanutten's Asian Population

21 residents of Massanutten, or 0.9% of the population, identify as Asian. The share of Asian residents in Massanutten is lower than in Virginia overall, where 6.9% of the population is Asian. Massanutten ranks 326th statewide in terms of Asian residents as a share of the population, out of 688 places.

Since the 2020 Census, Massanutten's Asian population has grown by an estimated 5.0%. Asian residents' share of Massanutten's population has remained roughly unchanged at 0.9%.

Massanutten is more Asian than neighboring McGaheysville (0% Asian), Keezletown (0% Asian), Elkton (0% Asian), and Shenandoah (0% Asian). Massanutten is less Asian than neighboring Massanetta Springs (2.4% Asian).

Massanutten's Hispanic Population

381 residents of Massanutten, or 16.9% of the population, identify as Hispanic. The share of Hispanic residents in Massanutten is higher than in Virginia overall, where 11% of the population is Hispanic. Massanutten ranks 331st statewide in terms of Hispanic residents as a share of the population, out of 688 places.

Since the 2020 Census, Massanutten's Hispanic population has grown by an estimated 262.9%. Hispanic residents' share of Massanutten's population has increased from 4.9% to 16.9%.

Massanutten is more Hispanic than neighboring Keezletown (9.2% Hispanic), Massanetta Springs (7.4% Hispanic), Elkton (7.9% Hispanic), and Shenandoah (12.6% Hispanic). Massanutten is less Hispanic than neighboring McGaheysville (44% Hispanic).

Massanutten's Native American/Other Population

4 residents of Massanutten, or 0.2% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Massanutten is comparable to the share in Virginia overall, where 0.8% of the population is Native American/Other. Massanutten ranks 91st statewide in terms of Native American/Other residents as a share of the population, out of 688 places.

Since the 2020 Census, Massanutten's Native American/Other population has declined by an estimated 84.0%. Native American/Other residents' share of Massanutten's population has decreased from 1.2% to 0.2%.

Massanutten is more Native American/Other than neighboring McGaheysville (0% Native American/Other), Keezletown (0% Native American/Other), Elkton (0.1% Native American/Other), and Shenandoah (0% Native American/Other). Massanutten is less Native American/Other than neighboring Massanetta Springs (1% Native American/Other).

Massanutten's Multiracial Population

12 residents of Massanutten, or 0.5% of the population, identify as Multiracial. The share of Multiracial residents in Massanutten is slightly lower than in Virginia overall, where 4.7% of the population is Multiracial. Massanutten ranks 358th statewide in terms of Multiracial residents as a share of the population, out of 688 places.

Since the 2020 Census, Massanutten's Multiracial population has declined by an estimated 85.7%. Multiracial residents' share of Massanutten's population has decreased from 3.9% to 0.5%.

Massanutten is less Multiracial than neighboring McGaheysville (4.1% Multiracial), Keezletown (3.1% Multiracial), Massanetta Springs (3.4% Multiracial), Elkton (2.7% Multiracial), and Shenandoah (2.7% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.