Marshall, WI Demographics

A map of Marshall's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	3,152	2,856	83.4%	75.4%
Multiracial	188	170	5.0%	4.5%
Hispanic	153	552	4.0%	14.6%
Black	151	118	4.0%	3.1%
Asian	122	54	3.2%	1.4%
Native American/Other	12	37	0.3%	1.0%

Marshall, Wisconsin has an estimated population of 3,778, a less than 1% change from the 3,787 recorded in the 2020 Census. The population is 83.4% White, 5.0% Multiracial, 4.0% Black, 4.0% Hispanic, 3.2% Asian, and 0.3% Native American/Other. This demographic dot map shows the population of Marshall, with one dot drawn for each person counted by the Census, color-coded by race.

Marshall has become considerably less racially diverse since the 2020 Census. It is considerably less diverse than Wisconsin overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Marshall, that probability was 40.7% in 2020 and 29.7% in the most recent ACS estimates.

Marshall is ranked the 186th most populous place in Wisconsin, out of 808 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Marshall was ranked the 181st most populous place in the 2020 Census.

Marshall's White Population

3,152 residents of Marshall, or 83.4% of the population, identify as White. The share of White residents in Marshall is slightly higher than in Wisconsin overall, where 78.6% of the population is White. Marshall ranks 736th statewide in terms of White residents as a share of the population, out of 808 places.

Since the 2020 Census, Marshall's White population has grown by an estimated 10.4%. White residents' share of Marshall's population has increased from 75.4% to 83.4%.

Marshall is more White than neighboring Deerfield (74.3% White). Marshall is less White than neighboring Cottage Grove (84.8% White), Columbus (90.3% White), and Cambridge (94.5% White).

Marshall's Black Population

151 residents of Marshall, or 4.0% of the population, identify as Black. The share of Black residents in Marshall is comparable to the share in Wisconsin overall, where 5.9% of the population is Black. Marshall ranks 52nd statewide in terms of Black residents as a share of the population, out of 808 places.

Since the 2020 Census, Marshall's Black population has grown by an estimated 28.0%. Black residents' share of Marshall's population has increased from 3.1% to 4.0%.

Marshall is more Black than neighboring Waterloo (0% Black), Deerfield (3.6% Black), Cottage Grove (1.6% Black), Columbus (2% Black), and Cambridge (0% Black).

Marshall's Asian Population

122 residents of Marshall, or 3.2% of the population, identify as Asian. The share of Asian residents in Marshall is comparable to the share in Wisconsin overall, where 2.9% of the population is Asian. Marshall ranks 139th statewide in terms of Asian residents as a share of the population, out of 808 places.

Since the 2020 Census, Marshall's Asian population has grown by an estimated 125.9%. Asian residents' share of Marshall's population has increased from 1.4% to 3.2%.

Marshall is more Asian than neighboring Waterloo (0% Asian), Columbus (0.3% Asian), and Cambridge (1.1% Asian). Marshall is less Asian than neighboring Deerfield (4.3% Asian), and Cottage Grove (6.1% Asian).

Marshall's Hispanic Population

153 residents of Marshall, or 4.0% of the population, identify as Hispanic. The share of Hispanic residents in Marshall is slightly lower than in Wisconsin overall, where 8% of the population is Hispanic. Marshall ranks 37th statewide in terms of Hispanic residents as a share of the population, out of 808 places.

Since the 2020 Census, Marshall's Hispanic population has declined by an estimated 72.3%. Hispanic residents' share of Marshall's population has decreased from 14.6% to 4.0%.

Marshall is more Hispanic than neighboring Cambridge (2.4% Hispanic). Marshall is less Hispanic than neighboring Waterloo (16.3% Hispanic), Deerfield (12.8% Hispanic), Cottage Grove (5% Hispanic), and Columbus (4.1% Hispanic).

Marshall's Native American/Other Population

12 residents of Marshall, or 0.3% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Marshall is comparable to the share in Wisconsin overall, where 0.9% of the population is Native American/Other. Marshall ranks 237th statewide in terms of Native American/Other residents as a share of the population, out of 808 places.

Since the 2020 Census, Marshall's Native American/Other population has declined by an estimated 67.6%. Native American/Other residents' share of Marshall's population has decreased from 1.0% to 0.3%.

Marshall is more Native American/Other than neighboring Waterloo (0% Native American/Other), Deerfield (0.1% Native American/Other), Cottage Grove (0% Native American/Other), and Cambridge (0% Native American/Other).

Marshall's Multiracial Population

188 residents of Marshall, or 5.0% of the population, identify as Multiracial. The share of Multiracial residents in Marshall is comparable to the share in Wisconsin overall, where 3.7% of the population is Multiracial. Marshall ranks 114th statewide in terms of Multiracial residents as a share of the population, out of 808 places.

Since the 2020 Census, Marshall's Multiracial population has grown by an estimated 10.6%. Multiracial residents' share of Marshall's population has increased from 4.5% to 5.0%.

Marshall is more Multiracial than neighboring Waterloo (0.3% Multiracial), Cottage Grove (2.5% Multiracial), Columbus (3% Multiracial), and Cambridge (2.1% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.