Marshall County Demographics

A map of Marshall County's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	76,257	74,666	76.4%	76.5%
Hispanic	17,192	15,658	17.2%	16.0%
Multiracial	2,774	3,671	2.8%	3.8%
Black	2,478	2,293	2.5%	2.3%
Asian	599	579	0.6%	0.6%
Native American/Other	448	745	0.4%	0.8%

Marshall County, Alabama has an estimated population of 99,748, a slight increase from the 97,612 recorded in the 2020 Census. The population is 76.4% White, 17.2% Hispanic, 2.8% Multiracial, 2.5% Black, 0.6% Asian, and 0.4% Native American/Other. This demographic dot map shows the population of Marshall County, with one dot drawn for each person counted by the Census, color-coded by race.

Marshall is about as racially diverse as it was in the 2020 Census. It is considerably less diverse than Alabama overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Marshall County, that probability was 38.7% in 2020 and 38.4% in the most recent ACS estimates.

Marshall County is ranked the 14th most populous county in Alabama, out of 67 counties. Marshall County was ranked the 14th most populous county in the 2020 Census.

Marshall County's White Population

76,257 residents of Marshall County, or 76.4% of the population, identify as White. The share of White residents in Marshall County is considerably higher than in Alabama overall, where 63.4% of the population is White. Marshall County ranks 18th statewide in terms of White residents as a share of the population, out of 67 counties.

Since the 2020 Census, Marshall County's White population has grown by an estimated 2.1%. White residents' share of Marshall County's population has remained roughly unchanged at 76.4%.

Marshall County is more White than neighboring Etowah County (76.2% White), and Madison County (61.6% White). Marshall County is less White than neighboring Blount County (84.5% White), DeKalb County (77% White), and Jackson County (88.2% White).

Marshall County's Black Population

2,478 residents of Marshall County, or 2.5% of the population, identify as Black. The share of Black residents in Marshall County is significantly lower than in Alabama overall, where 25.6% of the population is Black. Marshall County ranks 63rd statewide in terms of Black residents as a share of the population, out of 67 counties.

Since the 2020 Census, Marshall County's Black population has grown by an estimated 8.1%. Black residents' share of Marshall County's population has remained roughly unchanged at 2.5%.

Marshall County is more Black than neighboring Blount County (1.2% Black), and DeKalb County (1.3% Black). Marshall County is less Black than neighboring Etowah County (14.7% Black), Madison County (23.6% Black), and Jackson County (3.1% Black).

Marshall County's Asian Population

599 residents of Marshall County, or 0.6% of the population, identify as Asian. The share of Asian residents in Marshall County is comparable to the share in Alabama overall, where 1.4% of the population is Asian. Marshall County ranks 29th statewide in terms of Asian residents as a share of the population, out of 67 counties.

Since the 2020 Census, Marshall County's Asian population has grown by an estimated 3.5%. Asian residents' share of Marshall County's population has remained roughly unchanged at 0.6%.

Marshall County is more Asian than neighboring Blount County (0.1% Asian), DeKalb County (0.2% Asian), and Jackson County (0.5% Asian). Marshall County is less Asian than neighboring Etowah County (0.7% Asian), and Madison County (2.5% Asian).

Marshall County's Hispanic Population

17,192 residents of Marshall County, or 17.2% of the population, identify as Hispanic. The share of Hispanic residents in Marshall County is considerably higher than in Alabama overall, where 5.6% of the population is Hispanic. Marshall County ranks 3rd statewide in terms of Hispanic residents as a share of the population, out of 67 counties.

Since the 2020 Census, Marshall County's Hispanic population has grown by an estimated 9.8%. Hispanic residents' share of Marshall County's population has increased from 16.0% to 17.2%.

Marshall County is more Hispanic than neighboring Etowah County (5.2% Hispanic), Madison County (6.8% Hispanic), Blount County (10.3% Hispanic), DeKalb County (17.1% Hispanic), and Jackson County (3.6% Hispanic).

Marshall County's Native American/Other Population

448 residents of Marshall County, or 0.4% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Marshall County is comparable to the share in Alabama overall, where 0.7% of the population is Native American/Other. Marshall County ranks 17th statewide in terms of Native American/Other residents as a share of the population, out of 67 counties.

Since the 2020 Census, Marshall County's Native American/Other population has declined by an estimated 39.9%. Native American/Other residents' share of Marshall County's population has remained roughly unchanged at 0.4%.

Marshall County is less Native American/Other than neighboring Etowah County (0.5% Native American/Other), Madison County (0.7% Native American/Other), Blount County (0.5% Native American/Other), DeKalb County (1% Native American/Other), and Jackson County (0.6% Native American/Other).

Marshall County's Multiracial Population

2,774 residents of Marshall County, or 2.8% of the population, identify as Multiracial. The share of Multiracial residents in Marshall County is comparable to the share in Alabama overall, where 3.3% of the population is Multiracial. Marshall County ranks 24th statewide in terms of Multiracial residents as a share of the population, out of 67 counties.

Since the 2020 Census, Marshall County's Multiracial population has declined by an estimated 24.4%. Multiracial residents' share of Marshall County's population has decreased from 3.8% to 2.8%.

Marshall County is less Multiracial than neighboring Madison County (4.8% Multiracial), Blount County (3.3% Multiracial), DeKalb County (3.4% Multiracial), and Jackson County (4% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.