Enterprise, AL Demographics

A map of Enterprise's Population by Race

Race	2024 Pop	2020 Pop	2024 %	2020 %
White	17,821	16,840	60.4%	58.7%
Black	5,907	5,789	20.0%	20.2%
Hispanic	3,515	3,419	11.9%	11.9%
Multiracial	1,562	1,589	5.3%	5.5%
Asian	450	779	1.5%	2.7%
Native American/Other	250	295	0.8%	1.0%

Enterprise, Alabama has an estimated population of 29,505, a slight increase from the 28,711 recorded in the 2020 Census. The population is 60.4% White, 20.0% Black, 11.9% Hispanic, 5.3% Multiracial, 1.5% Asian, and 0.8% Native American/Other. This demographic dot map shows the population of Enterprise, with one dot drawn for each person counted by the Census, color-coded by race.

Enterprise has become less racially diverse since the 2020 Census. It is more diverse than Alabama overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Enterprise, that probability was 59.7% in 2020 and 57.8% in the most recent ACS estimates.

Enterprise is ranked the 19th most populous place in Alabama, out of 594 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Enterprise was ranked the 19th most populous place in the 2020 Census.

Enterprise's White Population

17,821 residents of Enterprise, or 60.4% of the population, identify as White. The share of White residents in Enterprise is slightly lower than in Alabama overall, where 63.4% of the population is White. Enterprise ranks 423rd statewide in terms of White residents as a share of the population, out of 594 places.

Since the 2020 Census, Enterprise's White population has grown by an estimated 5.8%. White residents' share of Enterprise's population has increased from 58.7% to 60.4%.

Enterprise is more White than neighboring Daleville (50.3% White). Enterprise is less White than neighboring Level Plains (68.8% White), New Brockton (67.1% White), Fort Rucker (61.7% White), and Clayhatchee (85.3% White).

Enterprise's Black Population

5,907 residents of Enterprise, or 20.0% of the population, identify as Black. The share of Black residents in Enterprise is lower than in Alabama overall, where 25.6% of the population is Black. Enterprise ranks 234th statewide in terms of Black residents as a share of the population, out of 594 places.

Since the 2020 Census, Enterprise's Black population has grown by an estimated 2.0%. Black residents' share of Enterprise's population has remained roughly unchanged at 20.0%.

Enterprise is more Black than neighboring Level Plains (9.3% Black), New Brockton (16.4% Black), Fort Rucker (6.2% Black), and Clayhatchee (0.7% Black). Enterprise is less Black than neighboring Daleville (33.8% Black).

Enterprise's Asian Population

450 residents of Enterprise, or 1.5% of the population, identify as Asian. The share of Asian residents in Enterprise is comparable to the share in Alabama overall, where 1.4% of the population is Asian. Enterprise ranks 23rd statewide in terms of Asian residents as a share of the population, out of 594 places.

Since the 2020 Census, Enterprise's Asian population has declined by an estimated 42.2%. Asian residents' share of Enterprise's population has decreased from 2.7% to 1.5%.

Enterprise is more Asian than neighboring New Brockton (0.3% Asian), and Clayhatchee (0% Asian). Enterprise is less Asian than neighboring Level Plains (2.2% Asian), Fort Rucker (4.7% Asian), and Daleville (3.8% Asian).

Enterprise's Hispanic Population

3,515 residents of Enterprise, or 11.9% of the population, identify as Hispanic. The share of Hispanic residents in Enterprise is higher than in Alabama overall, where 5.6% of the population is Hispanic. Enterprise ranks 33rd statewide in terms of Hispanic residents as a share of the population, out of 594 places.

Since the 2020 Census, Enterprise's Hispanic population has grown by an estimated 2.8%. Hispanic residents' share of Enterprise's population has remained roughly unchanged at 11.9%.

Enterprise is more Hispanic than neighboring New Brockton (5.9% Hispanic), Daleville (3.7% Hispanic), and Clayhatchee (5.8% Hispanic). Enterprise is less Hispanic than neighboring Level Plains (12.5% Hispanic), and Fort Rucker (18.7% Hispanic).

Enterprise's Native American/Other Population

250 residents of Enterprise, or 0.8% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Enterprise is comparable to the share in Alabama overall, where 0.7% of the population is Native American/Other. Enterprise ranks 133rd statewide in terms of Native American/Other residents as a share of the population, out of 594 places.

Since the 2020 Census, Enterprise's Native American/Other population has declined by an estimated 15.3%. Native American/Other residents' share of Enterprise's population has remained roughly unchanged at 0.8%.

Enterprise is more Native American/Other than neighboring Level Plains (0.2% Native American/Other), New Brockton (0.5% Native American/Other), Fort Rucker (0.3% Native American/Other), and Daleville (0% Native American/Other). Enterprise is less Native American/Other than neighboring Clayhatchee (1.9% Native American/Other).

Enterprise's Multiracial Population

1,562 residents of Enterprise, or 5.3% of the population, identify as Multiracial. The share of Multiracial residents in Enterprise is comparable to the share in Alabama overall, where 3.3% of the population is Multiracial. Enterprise ranks 77th statewide in terms of Multiracial residents as a share of the population, out of 594 places.

Since the 2020 Census, Enterprise's Multiracial population has declined by an estimated 1.7%. Multiracial residents' share of Enterprise's population has remained roughly unchanged at 5.3%.

Enterprise is less Multiracial than neighboring Level Plains (7% Multiracial), New Brockton (9.9% Multiracial), Fort Rucker (8.4% Multiracial), Daleville (8.4% Multiracial), and Clayhatchee (6.3% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.