Census Dots

Brandon, MS Demographics

A map of Brandon's Population by Race

Race
2024 Pop
2020 Pop
2024 %
2020 %
White
17,74518,55269.5%73.8%
Black
6,9215,03427.1%20.0%
Hispanic
4375351.7%2.1%
Multiracial
1836930.7%2.8%
Native American/Other
164890.6%0.4%
Asian
922350.4%0.9%

Brandon, Mississippi has an estimated population of 25,542, a slight increase from the 25,138 recorded in the 2020 Census. The population is 69.5% White, 27.1% Black, 1.7% Hispanic, 0.7% Multiracial, 0.6% Native American/Other, and 0.4% Asian. This demographic dot map shows the population of Brandon, with one dot drawn for each person counted by the Census, color-coded by race.

Brandon has become more racially diverse since the 2020 Census. It is considerably less diverse than Mississippi overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Brandon, that probability was 41.4% in 2020 and 44.4% in the most recent ACS estimates.

Brandon is ranked the 16th most populous place in Mississippi, out of 427 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Brandon was ranked the 15th most populous place in the 2020 Census.

Brandon's White Population

17,745 residents of Brandon, or 69.5% of the population, identify as White. The share of White residents in Brandon is considerably higher than in Mississippi overall, where 55.2% of the population is White. Brandon ranks 124th statewide in terms of White residents as a share of the population, out of 427 places.

Since the 2020 Census, Brandon's White population has declined by an estimated 4.3%. White residents' share of Brandon's population has decreased from 73.8% to 69.5%.

Brandon is more White than neighboring Pearl (57.9% White). Brandon is less White than neighboring Robinhood (82.4% White), Flowood (71% White), Richland (70.2% White), and Florence (88.4% White).

Brandon's Black Population

6,921 residents of Brandon, or 27.1% of the population, identify as Black. The share of Black residents in Brandon is lower than in Mississippi overall, where 36.3% of the population is Black. Brandon ranks 284th statewide in terms of Black residents as a share of the population, out of 427 places.

Since the 2020 Census, Brandon's Black population has grown by an estimated 37.5%. Black residents' share of Brandon's population has increased from 20.0% to 27.1%.

Brandon is more Black than neighboring Robinhood (0.2% Black), Flowood (17% Black), Richland (15.7% Black), and Florence (10.5% Black). Brandon is less Black than neighboring Pearl (29.1% Black).

Brandon's Asian Population

92 residents of Brandon, or 0.4% of the population, identify as Asian. The share of Asian residents in Brandon is comparable to the share in Mississippi overall, where 1% of the population is Asian. Brandon ranks 66th statewide in terms of Asian residents as a share of the population, out of 427 places.

Since the 2020 Census, Brandon's Asian population has declined by an estimated 60.9%. Asian residents' share of Brandon's population has decreased from 0.9% to 0.4%.

Brandon is more Asian than neighboring Robinhood (0% Asian), and Florence (0% Asian). Brandon is less Asian than neighboring Pearl (2.5% Asian), Flowood (3.7% Asian), and Richland (3.5% Asian).

Brandon's Hispanic Population

437 residents of Brandon, or 1.7% of the population, identify as Hispanic. The share of Hispanic residents in Brandon is comparable to the share in Mississippi overall, where 3.7% of the population is Hispanic. Brandon ranks 194th statewide in terms of Hispanic residents as a share of the population, out of 427 places.

Since the 2020 Census, Brandon's Hispanic population has declined by an estimated 18.3%. Hispanic residents' share of Brandon's population has remained roughly unchanged at 1.7%.

Brandon is more Hispanic than neighboring Florence (0.4% Hispanic). Brandon is less Hispanic than neighboring Robinhood (13.6% Hispanic), Pearl (6.4% Hispanic), Flowood (3.9% Hispanic), and Richland (4.3% Hispanic).

Brandon's Native American/Other Population

164 residents of Brandon, or 0.6% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Brandon is comparable to the share in Mississippi overall, where 0.8% of the population is Native American/Other. Brandon ranks 216th statewide in terms of Native American/Other residents as a share of the population, out of 427 places.

Since the 2020 Census, Brandon's Native American/Other population has grown by an estimated 84.3%. Native American/Other residents' share of Brandon's population has remained roughly unchanged at 0.6%.

Brandon is more Native American/Other than neighboring Pearl (0.5% Native American/Other), and Florence (0% Native American/Other). Brandon is less Native American/Other than neighboring Robinhood (3.5% Native American/Other), Flowood (0.7% Native American/Other), and Richland (2.8% Native American/Other).

Brandon's Multiracial Population

183 residents of Brandon, or 0.7% of the population, identify as Multiracial. The share of Multiracial residents in Brandon is slightly lower than in Mississippi overall, where 3% of the population is Multiracial. Brandon ranks 183rd statewide in terms of Multiracial residents as a share of the population, out of 427 places.

Since the 2020 Census, Brandon's Multiracial population has declined by an estimated 73.6%. Multiracial residents' share of Brandon's population has decreased from 2.8% to 0.7%.

Brandon is more Multiracial than neighboring Robinhood (0.2% Multiracial), and Florence (0.6% Multiracial). Brandon is less Multiracial than neighboring Pearl (3.6% Multiracial), Flowood (3.6% Multiracial), and Richland (3.5% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.