Appleton, WI Demographics

A map of Appleton's Population by Race

Appleton, Wisconsin has an estimated population of 75,023, a less than 1% change from the 75,644 recorded in the 2020 Census. The population is 79.5% White, 6.6% Asian, 6.6% Hispanic, 4.1% Multiracial, 2.8% Black, and 0.4% Native American/Other. This demographic dot map shows the population of Appleton, with one dot drawn for each person counted by the Census, color-coded by race.

Appleton has become less racially diverse since the 2020 Census. It is less diverse than Wisconsin overall. Demographers use a diversity index to measure the probability that two randomly selected individuals belong to different racial or ethnic groups. In Appleton, that probability was 37.0% in 2020 and 35.7% in the most recent ACS estimates.

Appleton is ranked the 6th most populous place in Wisconsin, out of 808 places. This ranking is based on the Census definition of a place, which includes incorporated places like cities, towns, and villages, as well as unincorporated census-designated places (CDPs). Appleton was ranked the 6th most populous place in the 2020 Census.

Appleton's White Population

59,639 residents of Appleton, or 79.5% of the population, identify as White. The share of White residents in Appleton is comparable to the share in Wisconsin overall, where 78.6% of the population is White. Appleton ranks 718th statewide in terms of White residents as a share of the population, out of 808 places.

Since the 2020 Census, Appleton's White population has remained roughly the same. White residents' share of Appleton's population has increased from 78.6% to 79.5%.

Appleton is more White than neighboring Menasha (78.8% White). Appleton is less White than neighboring Kimberly (89% White), Little Chute (86.9% White), Combined Locks (82.6% White), and Fox Crossing (86.1% White).

Appleton's Black Population

2,130 residents of Appleton, or 2.8% of the population, identify as Black. The share of Black residents in Appleton is slightly lower than in Wisconsin overall, where 5.9% of the population is Black. Appleton ranks 61st statewide in terms of Black residents as a share of the population, out of 808 places.

Since the 2020 Census, Appleton's Black population has grown by an estimated 1.8%. Black residents' share of Appleton's population has remained roughly unchanged at 2.8%.

Appleton is more Black than neighboring Kimberly (0.3% Black), Little Chute (1.7% Black), Menasha (1.5% Black), and Fox Crossing (1.3% Black). Appleton is less Black than neighboring Combined Locks (3.7% Black).

Appleton's Asian Population

4,961 residents of Appleton, or 6.6% of the population, identify as Asian. The share of Asian residents in Appleton is slightly higher than in Wisconsin overall, where 2.9% of the population is Asian. Appleton ranks 18th statewide in terms of Asian residents as a share of the population, out of 808 places.

Since the 2020 Census, Appleton's Asian population has grown by an estimated 3.2%. Asian residents' share of Appleton's population has remained roughly unchanged at 6.6%.

Appleton is more Asian than neighboring Kimberly (2.1% Asian), Little Chute (2.7% Asian), Menasha (2.9% Asian), Combined Locks (0% Asian), and Fox Crossing (2.7% Asian).

Appleton's Hispanic Population

4,935 residents of Appleton, or 6.6% of the population, identify as Hispanic. The share of Hispanic residents in Appleton is comparable to the share in Wisconsin overall, where 8% of the population is Hispanic. Appleton ranks 120th statewide in terms of Hispanic residents as a share of the population, out of 808 places.

Since the 2020 Census, Appleton's Hispanic population has declined by an estimated 10.3%. Hispanic residents' share of Appleton's population has decreased from 7.3% to 6.6%.

Appleton is more Hispanic than neighboring Kimberly (4.4% Hispanic), Little Chute (4.9% Hispanic), and Fox Crossing (5.4% Hispanic). Appleton is less Hispanic than neighboring Menasha (12.3% Hispanic), and Combined Locks (8.8% Hispanic).

Appleton's Native American/Other Population

305 residents of Appleton, or 0.4% of the population, identify as American Indian/Alaska Native/Native Hawaiian/Pacific Islander/Other. The share of Native American/Other residents in Appleton is comparable to the share in Wisconsin overall, where 0.9% of the population is Native American/Other. Appleton ranks 214th statewide in terms of Native American/Other residents as a share of the population, out of 808 places.

Since the 2020 Census, Appleton's Native American/Other population has declined by an estimated 60.9%. Native American/Other residents' share of Appleton's population has decreased from 1.0% to 0.4%.

Appleton is more Native American/Other than neighboring Kimberly (0% Native American/Other), Combined Locks (0.3% Native American/Other), and Fox Crossing (0.3% Native American/Other). Appleton is less Native American/Other than neighboring Little Chute (0.8% Native American/Other), and Menasha (1.1% Native American/Other).

Appleton's Multiracial Population

3,053 residents of Appleton, or 4.1% of the population, identify as Multiracial. The share of Multiracial residents in Appleton is comparable to the share in Wisconsin overall, where 3.7% of the population is Multiracial. Appleton ranks 201st statewide in terms of Multiracial residents as a share of the population, out of 808 places.

Since the 2020 Census, Appleton's Multiracial population has grown by an estimated 1.9%. Multiracial residents' share of Appleton's population has remained roughly unchanged at 4.1%.

Appleton is more Multiracial than neighboring Little Chute (2.9% Multiracial), and Menasha (3.4% Multiracial). Appleton is less Multiracial than neighboring Kimberly (4.2% Multiracial), Combined Locks (4.7% Multiracial), and Fox Crossing (4.2% Multiracial).

Sources: Most recent population estimates are from the 2020-2024 American Community Survey 5-Year Estimates. 2020 population counts and map data are from 2020 Census State Redistricting Data. Geographic data are from Census TIGER/Line Shapefiles.